Top Performing Ad Sizes

We often get asked by customers what size should their display ads be? Below you will find the top performing ad sizes from Google.com

Ad size Description Text ads Display ads Mobile text display ads
300×250

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Also known as a “medium rectangle”. Tends to have more ad inventory available from advertisers, which can increase earnings when both text and image ads are enabled.

Performs well when embedded within text content or at the end of articles.

336×280

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Also known as a “large rectangle”. Tends to have more ad inventory available from advertisers, which can increase earnings when both text and image ads are enabled.

Performs well when embedded within text content or at the end of articles.

728×90

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Also known as a “leaderboard”. Tends to have more ad inventory available from advertisers, which can increase earnings when both text and image ads are enabled.

Performs well if placed above main content, and on forum sites.

300×600

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Sometimes referred to as a “half page”. This format provides a larger space for advertisers to get their message across and can offer users rich engagement.

The 300×600 is one of the fastest growing sizes by impressions and is indicative of a trend where publishers are offering more visually impactful ad sizes that are preferred by brand advertisers.

320×100

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Also known as the “large mobile banner”. Can be used an an alternative to the 320×50 and the 300×250.

These ads offer advertisers twice the height of our standard “mobile leaderboard”.